Sends an email stating :
"My name is Bill Meyer and I am emailing you as a follow-up to the email I received regarding $500, 000 of 30/yr term life insurance you requested. My assistant in my absence sent an illustration on a standard not preferred rate in error. Please see the attached quote that I believe is more accurate based on the health conditions disclosed in your original email."

I've never contacted this individual or company. Most of their information on the forms they sent is wrong. I don't know what kind of ID Theft thing they are trying to play - getting just enough information correct on the initial contact that they make so that you then reply back and divulge more personal info maybe?